Employees:
Portfolio

(click on the image to read the text)

Mission
To explain United Stationers Inc.’s operations to new employees

Accomplished
Wrote a corporate video that followed an office chair through United’s distribution cycle--and put the chairman and CEO in the chair to narrate the process

vert_line.gif (52 bytes) United’s CEO introduces himself--and the company--to new employees through a flying office chair. Click here to see a clip of the video.

Mission
To communicate a sale of part of Anixter International, Inc. to employees who would be leaving and those who would remain  

Accomplished
After interviewing the executives involved, we

  • Developed plans for two scenarios: one in case the sale information leaked early, and another if the announcement was made on schedule
  • Assembled a daily calendar of tactics to ensure all activities were completed before and after the sale announcement
  • Put together talking points and FAQs for the CEO to use in communicating actions to the rest of the executive team
  • Developed talking points and FAQs for other executives to use in explaining the sale and its repercussions to their employees: different sets for those who were staying and those who would leave
  • Wrote a script for a company-wide call hosted by the CEO
  • Scripted a video of the CEO sharing this information, which was sent to offices that would not be able to participate in the call
  • Developed cover letters from the CEO to go with copies of the sale news release to employees
  • Made postings on the Intranet to keep employees informed of the progress of the sale and transition
  • Provided drafts of letters from employees to customers and suppliers for employees, so they could keep their external audiences informed
vert_line.gif (52 bytes) Anixter International, Inc.

As a result of this effective plan, there was no significant turnover among employees during the sale process.

Mission
To show new Classified Ventures employees that they are valued in addition to providing them with information during their three-hour orientation meeting

Accomplished
  • Developed new employee kits (sent to employees before they arrived) with a cover letter from the CEO, a letter from Human Resources, benefits forms, a schedule for when the forms must be completed, and an agenda for the orientation meeting
  • Developed a PowerPoint presentation to explain Classified Ventures’ businesses to employees, including how it compared with its competition
  • Assembled a "Lifelines" sheet that explained which person to contact inside the organization for questions on everything from recruitment bonuses to phone trouble; extended this to outside benefits vendors
  • Used follow-up orientation surveys to improve the program and as a point of contact between Human Resources and new employees  
vert_line.gif (52 bytes) Classified Ventures employees begin their orientation with a solid grounding on the company they just joined. cv_logo_m.gif (4783 bytes)




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fax us at 847-724-5034, or send us an e-mail.

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